Interviews Abisoye Azzan

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Q1. Where are you from?

Lagos, Nigeria

Q2. How did you discover copywriting?

My coach mentioned copywriting while discussing digital skills I could practice alongside editing. It caught my interest, and I headed for Google. I read more about it, was intrigued, and instantly bought my first copywriting course.

Q3. What forms of copy do you write?

Emails, social media copy, blogs, and sales letters.

Q4. What are your favorite niches to write in?

Personal development, Weight loss, E-commerce

Q5. What is the #1 lesson you've learned as a copywriter?

Without quality research, you’d only be writing to yourself.

Q6. Who is your favorite copywriter & why?

Rob Allen. He’s a super helpful guy whose style of writing I like. Plus, I have learned quite a good number of things from his emails, social media, and offers.

Q7. Do you have any recent wins to share?

I’ll share two. 1. So, I helped this e-commerce store launch its email marketing, and in less than eight weeks, we went from #0 to #2M+ in sales. 2. I also recently became a Top-Rated freelance copywriter on Upwork after only six months of activity. Woo-hoo!

Q8. What would you say to a prospective client who wants to hire you?

“Thank you for wanting to hire me. Please tell me about your business.

Q9. What is a good email address for prospective clients to contact you?

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