Interviews Bamidele Ojo

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Q1. Where are you from?

Lagos, Nigeria

Q2. How did you discover copywriting?

I stumbled upon copywriting by chance while working on Fiverr as an article writer. I found myself falling in love with the art of marketing and science behind persuasive techniques. The more I learned, the more fascinated I became by the psychology behind it all. From then on, I was hooked, and my thirst for knowledge in copywriting and marketing became insatiable. My life was forever changed.

Q3. What forms of copy do you write?

Blogs, Email and Web copies

Q4. What are your favorite niches to write in?

B2B, SaaS, Tech, IT & Healthcare.

Q5. What is the #1 lesson you've learned as a copywriter?

The #1 lesson that I have learned as a copywriter is the importance of understanding and connecting with their target audience. Effective blog, email or web copywriting involves creating content that speaks directly to the needs, desires, and pain points of the reader. It involves conducting research to understand who the audience is, what their challenges are, and what motivates them to take action. Understanding the target audience helps a copywriter to craft messages that resonate with the readers and inspire them to take the desired action.

Q6. Who is your favorite copywriter & why?

David Ogilvy is one of the most influential copywriters in history and I have learned a lot from studying his work. His writing style is elegant and persuasive, and he has a way of connecting with his audience and communicating the benefits of a product or service in a clear and compelling way. Ogilvy’s emphasis on research and testing has also been a valuable lesson in my own work.

Gary Halbert is another copywriter I admire for his expertise in direct response marketing. He was a master at crafting headlines that grabbed the reader’s attention and compelling them to read on. Halbert’s focus on understanding the target audience and using persuasive language that resonated with them has also been a valuable lesson in my own copywriting.

There are many other great copywriters who have made significant contributions to the field, and I believe that studying their work is essential for aspiring copywriters to improve their skills and achieve success.

Q7. Do you have any recent wins to share?

As an accomplished SEO blog and web copywriter, I have had the privilege of working with numerous prestigious clients including VA Staffer, Branded Media, LetSignIt, Torry Harris, Inbox Mailer, and many others. My proudest achievement has been creating top-notch content that has consistently ranked on search engines and attracted significant organic traffic and leads to their services.

With my exceptional copywriting skills and expertise in SEO, I have been able to help my clients achieve their business goals by crafting compelling content that resonates with their target audience. I am driven by a passion for excellence and results, and I am committed to taking my clients’ businesses to the next level through my exceptional copywriting services.

Q8. What would you say to a prospective client who wants to hire you?

Dear Prospective Client,

You’re faced with a critical decision: whom to choose from this crowded list of copywriters. Let me tell you, it’s a veritable minefield of choices.

But, let me ask you this: Do you want a copywriter who’ll show you the ropes and whip your marketing into shape? A copywriter who’s not afraid to work his fingers to the bone to produce winning copy? Someone who’ll act as a consultant to ask you the tough questions, even when you’d rather not hear them?

If you answered “yes” to any of these questions, then you’re in the right place. Because that’s what I offer – relentless dedication to your success, and the willingness to go the extra mile to get you there.

Listen, I’m not the right fit for everyone. But, for the select few who share my passion for success and dedication to getting there, you’re not just getting a copywriter. You’re getting a trusted partner in the trenches, someone who will stop at nothing to see your business thrive.

So, the choice is yours. Take some time to think it over. And when you’re ready to take your marketing to the next level, you know who to call.

Q9. What is a good email address for prospective clients to contact you?

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