Copywriting.org Interviews Beth Clark

Honestly, I think I was born a writer…I still have the “books” I wrote in Montessori school when I was 4. Officially though, after graduating with an Advertising degree, my first job was at a small agency, and my first project was taking over the design of a high-end brochure for a luxury mountain lodge. There was already a copywriter in play – something I thought I didn’t want to be despite scoring in the top 1% of the SAT and opting out of English 101 and 102. (I took every writing class my university offered though.)

In reality, I found myself editing her work, and the client liked my version better. Ultimately, a disagreement over the infamously beloved Oxford comma led to me taking over both roles. From then on, I wrote all of my own copy and eventually claimed the title/made the shift. I’ve never looked back, though I did keep my subscription to Illustrator for a few years.