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Copywriting.org Interviews Bor Feng

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Q1. Where are you from?

Malaysia

Q2. How did you discover copywriting?

I discovered the realm of direct response from the founder of Breakthrough Marketing Secrets, Roy Furr. At some point, I joined Justin & Stefan Talk Copy Facebook Group, and bought The RMBC Method from Stefan Georgi. Things took off from there.

Q3. What forms of copy do you write?

Emails and sales pages.

Q4. What are your favorite niches to write in?

Dog training industry.

Q5. What is the #1 lesson you've learned as a copywriter?

Not really a copywriting lesson but an email marketing lesson. How to make MORE money with FEWER email subscribers: 1. Cut those “unengagers” away 2. Send more emails to the “engagers”

Q6. Who is your favorite copywriter & why?

Couldn’t resist giving more than one. I would say: Stefan Georgi, Chris Orzechowski, and Daniel Throssell. I like how Stefan taught us the principles and structures of copywriting from the ground up in The RMBC Method. But at the same time I really LOVE how Chris & Daniel tell their stories.

Q7. Do you have any recent wins to share?

74.56% increase in EMAIL revenue for Black Friday 2022. Email-only revenue went from $82,739.76 in 2021 to $134,416.80 (and these are profits, no ad spend required).

Q8. What would you say to a prospective client who wants to hire you?

Want to consistently pump out evergreen sales and bump up your take-home profits – ALL without spending more on ads? Reach out to me.

Q9. What is a good email address for prospective clients to contact you?

theborfeng@gmail.com

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