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Copywriting.org Interviews Calvin Varga

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Q1. Where are you from?

Ontario, Canada

Q2. How did you discover copywriting?

I read in a business book that it was a very beneficial skill. I then bought many books on the subject.

Q3. What forms of copy do you write?

Email

Q4. What are your favorite niches to write in?

Health (supplements, building muscle), Music

Q5. What is the #1 lesson you've learned as a copywriter?

Always communicate “What’s In It For Me?”

Q6. Who is your favorite copywriter & why?

Kyle Milligan. I learned the most from him.

Q7. Do you have any recent wins to share?

I worked for a company that was complaining that they were barely getting any sales. Their warehouse was full of inventory for a long time. I completely sold it out within one month.

Q8. What would you say to a prospective client who wants to hire you?

Please make sure there is actual scientific evidence of any health products you want to sell. Because of personal ethics, I will not write for pseudoscientific companies or supplements with only anecdotal evidence. If you are selling something that is scientifically proven, I cannot wait to meet you! Please contact me at calvinvarga1@gmail.com

Q9. What is a good email address for prospective clients to contact you?

calvinvarga1@gmail.com

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