Copywriting.org Interviews Chantelle johanna
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Q1. Where are you from?
Wester Cape South Africa
Q2. How did you discover copywriting?
Internet
Q3. What forms of copy do you write?
Blogs,emails and book reviews
Q4. What are your favorite niches to write in?
Animal care ,beauty ,health and fitness, mental illness and mental health
Q5. What is the #1 lesson you've learned as a copywriter?
1 .Focus on benefits not features 2.show compassion in your writing 3.get to the point
Q6. Who is your favorite copywriter & why?
Stephen King for sure He creates identifiable characters that evoke immediate sympathy from readers due to flawed but human traits. Definitely Eugene Schwartz he was an advertising copywriter whose speciality was direct-mail campaigns and the author of 10 books, including “The Brilliance Breakthrough” and “Breakthrough Advertising”, which is widely regarded as the holy grail of copywriting books.
Q7. Do you have any recent wins to share?
I’m a beginner
Q8. What would you say to a prospective client who wants to hire you?
When it comes to effective copywriting, it’s essential to have a deep understanding of your audience and their unique needs. Whether you’re writing for a product description or a social media post, it’s important to convey a clear and concise message that resonates with your target demographic. Attention-grabbing headlines, relatable stories, and a compelling call-to-action are just a few of the key elements that make great copywriting. With strong writing skills, a creative mindset, and a passion for connecting with people through words, you can excel as a copywriter and deliver powerful messages that drive results.
Q9. What is a good email address for prospective clients to contact you?
rooschantelle5@gmail.com