Copywriting.org Interviews Chris Ikharo

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Q1. Where are you from?

United States

Q2. How did you discover copywriting?

I was looking for ways to make extra income for myself and copywriting happened to be one of the most recommended skills. Before then, I’ve been writing pretty much daily but never thought so much to monetize my skill

Q3. What forms of copy do you write?

All forms of direct response – emails, VSLs, Sales letters. But my personal favorite is LinkedIn Social Copy

Q4. What are your favorite niches to write in?

SaaS, Finance and Health

Q5. What is the #1 lesson you've learned as a copywriter?

More than wanting to write, you need to learn how to think, research and analyze data. Copywriting is just an assembly of thought patterns, less of actual writing

Q6. Who is your favorite copywriter & why?

Alen Sultanic – I’ve studied many copywriters but Alen stands unique in his approach. Instead of giving you how to do x, he’d teach you how to think about Z so you can do x

Q7. Do you have any recent wins to share?

I’ve been working with Founders and CEOs to build a personal brand on LinkedIn and close backend deals. One of the founders I work with recently locked 3 different year-long consulting deals

Q8. What would you say to a prospective client who wants to hire you?

You’ve done the hard work of birthing a disruptive solution, let’s help you get known and achieve Micro Celebrity status with Godlevel positioning and personal branding on LinkedIn in just 90 minutes of talking once every month

Q9. What is a good email address for prospective clients to contact you?

chris@pavost.com

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