Copywriting.org

Copywriting.org Interviews Chris Pearson

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Q1. Where are you from?

Windsor, Colorado

Q2. How did you discover copywriting?

I was a director of content & SEO at an agency, got burned out, and decided to do my own thing. I went in search of what was next for me and found copywriting.

Q3. What forms of copy do you write?

Email

Q4. What are your favorite niches to write in?

Ecommerce, Coaching, Courses

Q5. What is the #1 lesson you've learned as a copywriter?

It’s not about the words. It’s about channeling the customer’s desire to avoid pain or realize an outcome.

Q6. Who is your favorite copywriter & why?

It’s a close top spot, but right now: Chris Orzechowski.

Q7. Do you have any recent wins to share?

– Added an extra $44k to a client’s monthly recurring email revenue with new automations. – Sold $31k+ on BF/CM 2022 with three emails to a list that had not been emailed in over 6 months.

Q8. What would you say to a prospective client who wants to hire you?

My favorite compliment from a client is that I’m easy to work with and feel like a business partner, not a service provider. This is my goal with clients. I want to partner with them to grow their business. Email’s a part of that.

Q9. What is a good email address for prospective clients to contact you?

chris@pearsoncopy.com

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