Copywriting.org Interviews Christian Liebl
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Q1. Where are you from?
New York
Q2. How did you discover copywriting?
I followed Troy Ericson.
Q3. What forms of copy do you write?
Sales letters, business correspondence and social media posts
Q4. What are your favorite niches to write in?
Business, MMO, helping people living up to their full potential
Q5. What is the #1 lesson you've learned as a copywriter?
Empathy is king. Always, always see the world through the eyes of the reader. This lesson served me well in all aspects of life.
Q6. Who is your favorite copywriter & why?
Dan Kennedy. He has the gift to exactly know how to deliver a marketing message with maximum clarity and zero confusion.
Q7. Do you have any recent wins to share?
A recent copy for a price increase letter was accepted without further negotiation. The end customer even feels good about wiring an additional $684.000 per year. Everyone said it can’t be done without “weeks of hard negotiations” until I did it.
Q8. What would you say to a prospective client who wants to hire you?
Anything can be achieved once you put your mind to it (and it’s ethical)!
Q9. What is a good email address for prospective clients to contact you?
christian@christianliebl.org