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Copywriting.org Interviews Daniel Felipe Medina

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Q1. Where are you from?

Colombia

Q2. How did you discover copywriting?

I used to be a video editor that wanted to be a writer, so I wrote scripts on the side (for no money). The no-money part changed when I got a job at an eComm agency as a video editor. There I discovered direct response copywriting. Finally, I found a way to write and make money! So I jumped straight into it and became obsessed. That was two years ago.

Q3. What forms of copy do you write?

Email, Facebook, YouTube and landing page copy

Q4. What are your favorite niches to write in?

Music, golf, pets, eComm in general

Q5. What is the #1 lesson you've learned as a copywriter?

Write as you (or your customers) talk, and be succinct.

Q6. Who is your favorite copywriter & why?

Probably Gary Halbert. “Boron Letters” was the first book I read about copywriting, and his sales letters were the first I wrote by hand. So there’s a bias there.

Q7. Do you have any recent wins to share?

I recently (and successfully) got into the email copywriting and deliverability world. I can call myself an email list manager now.

Q8. What would you say to a prospective client who wants to hire you?

I only write for products I would buy myself or that I would buy for my mom, dad or granny. So no “get rich quick” courses or anything like that, please. Words my clients have said talking about my copy: – concise – fun – it made me a sh*t ton of money Also, hire me while you can. I plan to focus on my products a year from now! P.S. I might be Colombian but I’m fully bilingual. (I also speak a bit of French, but not enough to write copy in French, unfortunately.)

Q9. What is a good email address for prospective clients to contact you?

daniel@danielmedina.io

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