Interviews Diego Treviño

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Q1. Where are you from?

Mexico City

Q2. How did you discover copywriting?

As a kid trying to figure out how to make money online, knowing that answering random surveys wasn’t it… I discovered ecommerce, online marketing, and OG direct response, from there I knew that I wanted to write for a living.

Q3. What forms of copy do you write?


Q4. What are your favorite niches to write in?

Health (Supplements, Natural Alternative Products), and Coaches

Q5. What is the #1 lesson you've learned as a copywriter?

The market is everything. If something fails, it is because we didn’t focus on the market and their pains.

Q6. Who is your favorite copywriter & why?

Tej Dosa. He combines copywriting/marketing with personal development. His unique approach to the industry is addicting when most people are trying to copy the OGs.

Q7. Do you have any recent wins to share?

I helped a supplement store go from 9% revenue from email to 41% revenue from emails in 3 months.

Q8. What would you say to a prospective client who wants to hire you?

What’s my unique selling proposition? All my prices include a free guided tour anywhere in Mexico, maybe a tequila or two as well!

Q9. What is a good email address for prospective clients to contact you?

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