Copywriting.org Interviews Gavriel Sanders
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Q1. Where are you from?
Queens NY
Q2. How did you discover copywriting?
Of sheer necessity! I failed classes because I couldn’t write! But I discovered my muse and created a small article weekly. That fanned the flame.
Q3. What forms of copy do you write?
All manner of compelling and persuasive copy for commercial and non-commercial communications.
Q4. What are your favorite niches to write in?
My Crocs! (Seriously – interviews, web content, ad copy)
Q5. What is the #1 lesson you've learned as a copywriter?
Trust my instincts about messaging – and use good tools to confirm.
Q6. Who is your favorite copywriter & why?
Pardon the moment of hubris, but I have become my favorite copywriter because I experience the birth and maturation of the messaging.
Q7. Do you have any recent wins to share?
I recently delivered a concept piece to a non-profit recruiting service, with the content elements based on their corporate name. They loved it!
Q8. What would you say to a prospective client who wants to hire you?
Give me the seed of an idea; I’ll deliver a fruit bearing tree.
Q9. What is a good email address for prospective clients to contact you?
gavrielsanders@gmail.com