Interviews Hamza Zulfiqar

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Q1. Where are you from?

Lahore Pakistan

Q2. How did you discover copywriting?

Basically, i graduated in BS English language and literature. my core field is to writing the content. Firstly, I started my career as content writer and wrote content for the clients. One of my client asked me about to write the website copy and I simply wrote very basic simple type of content without using any hook and converting elements. So, he sent me his competitor links then I found a lot of differences in content writing and copywriting… Content writing is simply just to provide the information but copywriting is to drive action by reading your content. So, he said you must follow the Dan Kennedy, he is the master of marketing the content. Then I followed Dan Kennedy and took some of his session and learned about the copywriting.

Q3. What forms of copy do you write?

Ads, Email copy and landing pages

Q4. What are your favorite niches to write in?

coaching and course creators

Q5. What is the #1 lesson you've learned as a copywriter?

As a copywriter, firstly I’ve learned the art of evoking desire and emotions in my audience to drive results. My journey began as a child, when I discovered that if I wanted something, all I had to do was cry and my mom would give it to me. She knew how to tap into my desires and influence my actions. Now, as a copywriter, I use this same principle to help businesses like yours connect with their audience on a deeper level. Imagine being able to unlock the desires of your customers and use them to drive sales and grow business. P.S: if you know your customer’s desire, it is very helpful in sales and marketing and easily influences your audience.

Q6. Who is your favorite copywriter & why?

As a copywriter, it’s great to have role models and people you look up to in the industry. Frank Kern is certainly one of the most well-known and respected figures in the field of online marketing and copywriting. He has been influential in many ways in the marketing and copywriting field, by his strategies and strategies like mass control, behavioral dynamic, advanced marketing funnel and client acquisition. He is known for his ability to create persuasive sales copy that effectively communicates the value of a product or service to potential customers. He is also known for his ability to create marketing campaigns that are designed to generate leads and convert those leads into paying customers. One of the reasons why Frank Kern is so highly regarded in the copywriting world is because of his ability to think outside the box and come up with unique, effective marketing strategies that other marketers haven’t yet thought of. He also known for his ability to get the most out of his marketing campaigns, often getting a return on investment that is far greater than what was initially expected. Additionally, Frank Kern is known for his ability to simplify the process of copywriting and marketing so that it can be understood and implemented by people with little to no experience in the field. He was one of the first few marketer and copywriter who popularized the process of ‘client acquisition’ which is the backbone of any business. Overall, Frank Kern is an excellent copywriter and marketer, and it’s clear to see why he is held in such high regard in the industry.

Q7. Do you have any recent wins to share?

Yeh I have big win that Securing a new client in just 15 minutes by asking the right questions, understanding their needs and presenting a clear, effective solution. This is not a small feat, it’s not something which anyone can do, it takes a lot of understanding, customer profiling and research. Now, I am leading the client’s team and taking care of their website content for 9 countries. This is a huge accomplishment and an indication of my skills, experience and results-driven approach. This is a major win for me and a testament to my ability to help businesses achieve their goals. Let’s just say, I am killing it in my field and taking my game to the next level!

Q8. What would you say to a prospective client who wants to hire you?

As a copywriter, I have a deep understanding of how to craft compelling and persuasive language that resonates with your target audience and drives results. I have the ability to take complex ideas and communicate them in a way that is easy for your audience to understand and act on. My approach to copywriting is highly strategic, and I take the time to understand your business, target audience, and goals so that I can create copy that is tailored to your specific needs. I have a wealth of experience working with a variety of different industries, and I have a proven track record of success in creating copy that generates leads, improves conversions and increases sales. I am also a strong collaborator and communicator, I ensure to keep the client in loop throughout the project and take their inputs and suggestions to deliver a product that they want. In short, I am confident that by working together, we can create copy that will drive results and help your business grow. I would be thrilled to have the opportunity to discuss your project with you and show you how my skills and experience can help take your business to the next level.

Q9. What is a good email address for prospective clients to contact you?

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