Interviews Ibrahim Yusuf

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Q1. Where are you from?


Q2. How did you discover copywriting?

Through a friend who was a copywriter… At that time, I was a media buyer but later turned a copywriter

Q3. What forms of copy do you write?

Emails mostly, and landing pages

Q4. What are your favorite niches to write in?

E-commerce, skincare, health, and supplements

Q5. What is the #1 lesson you've learned as a copywriter?

Understand the market, their pain and dreams, and sell them the outcome with your solution

Q6. Who is your favorite copywriter & why?

Stefan Georgi: his RMBC methods has improved my copy greatly Troy Ericson: learnt email list management from him Rob Allen: he exposed me to the nitty gritty of klaviyo Pete Devkota: my mentor

Q7. Do you have any recent wins to share?

Wrote some emails for brands like Tommy Chong cbd and Mike Tysons IM21

Q8. What would you say to a prospective client who wants to hire you?

I will help them generate an extra 20% of their klaviyo revenue through emails or else they pay nothing

Q9. What is a good email address for prospective clients to contact you?

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