Interviews Jason Henderson

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Q1. Where are you from?

Las Vegas

Q2. How did you discover copywriting?

In 1994, I was working the graveyard shift at a 24/7 tanning salon in Los Angeles helping celebrities get tan…

Q3. What forms of copy do you write?


Q4. What are your favorite niches to write in?

Golf, self-defense, health, fitness, pets, information marketing

Q5. What is the #1 lesson you've learned as a copywriter?

There are no expert marketers. There are only expert testers and experienced marketers.

Q6. Who is your favorite copywriter & why?

Gary Halbert. Because he knew how to feed a starving crowd like nobody else

Q7. Do you have any recent wins to share?

Increased one client’s email revenue by 202% while fixing their deliverability issues. Fixed another client’s domain reputation harmed by hackers spamming their database and increased their email revenue by 40%.

Q8. What would you say to a prospective client who wants to hire you?

I don’t specialize in what works; I specialize in what works… best based on over 26 years of proven results for my clients, not what works best for me.

Q9. What is a good email address for prospective clients to contact you?

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