Copywriting.org Interviews John Mckie
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Q1. Where are you from?
Isle of wight, England
Q2. How did you discover copywriting?
It was the start of the pandemic and I was so unhappy in my 9-5. I knew I loved reading and writing and stumbled across copywriting while searching for jobs that involve writing. I found an online course with Alex Cattoni and the rest is history.
Q3. What forms of copy do you write?
Sales letters, emails, sales funnel/launch copy.
Q4. What are your favorite niches to write in?
Group or individual coaching programs, mainly aimed at scaling
Q5. What is the #1 lesson you've learned as a copywriter?
Every day is a school day. It’s ever-changing and what worked yesterday may not work today.
Q6. Who is your favorite copywriter & why?
Dave Harland is brilliant. On point every time and delivers no matter the topic. Alex Cattoni for changing the rules and leading with empathy.
Q7. Do you have any recent wins to share?
Asked to be interviewed for freelancer magazine to discuss how I learned copywriting during a pandemic with 5 children to then grow a business a work with Emmy award winners.
Q8. What would you say to a prospective client who wants to hire you?
If you’re worried about what to write or just don’t have the time or skillset when it comes to marketing your business then get in touch! I can turn the thoughts you never knew you had into money you never knew you could make.
Q9. What is a good email address for prospective clients to contact you?
john@johnmckie.com