Interviews John Melika Udegbunam

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Q1. Where are you from?


Q2. How did you discover copywriting?

I discovered copywriting when I was unemployed after getting my PhD. I was in mad of looking for lecturing job but was highly disappointed. I was told by my then HOD that “appointment in the university now is from above. It depends on who you know” I being an introvert don’t know what to do. And I don’t have someone at Asorock. No gods-father or gods-mother to help me out. At this time things were very difficult for me. I find it very difficult to take care of myself and my family.It became so glaring to me that getting a job was difficult because I don’t have the connection .Not that I don’t have the capacity.Even some of my friends that are supposed to help me capitalised on my predicament and exploit me. Collected some cash from me in the name of helping me to get job but all ended up promise upon promise.It was at this point that I started looking for alternative solution to my problem. I was deepenly buried in Internet in search of alternative solution to my financial woes. It was that time that I realized that I was suffering from financial problem and not job problem. It was as a result of this that I discovered copywriting as one of the high income skill where I can write emails, sales letters, ad copy and landing pages for foreign clients and earn in dollars. Without traveling to anywhere. Rights there in my home. I enjoy my freedom. Work when I want and at my own pace and earn more than some professors

Q3. What forms of copy do you write?

Email, sales letters. Ad copy, landing pages.

Q4. What are your favorite niches to write in?

Self- development, health and fitness.

Q5. What is the #1 lesson you've learned as a copywriter?

Copywriting is selling. It’s selling by using words to turn a prospect into a customer and make him have repeat purchase.

Q6. Who is your favorite copywriter & why?

Ningi Li, Justin Golf, and Andy Mukolo . I love the way these guys draft their copy, more especially their story stuff and how they tie it up to their offer. Very wonderful.

Q7. Do you have any recent wins to share?

I am a biginner but have learned a lot from copywriting which I apply in others business more especially in marketing

Q8. What would you say to a prospective client who wants to hire you?

I will ask him to give me full information of what he wants me to do for him. who are his target audience, The benefits of his product/ service to them. Who are his competitors? What are they doing ?

Q9. What is a good email address for prospective clients to contact you?

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