Copywriting.org Interviews Kevin Mark Gonzales Datoc
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Q1. Where are you from?
Philippines
Q2. How did you discover copywriting?
I discovered copywriting back in 2018. I was working as a customer service rep and I was frustrated with my career path. I was searching on how to make money online and that’s where I found the term copywriting. At first, I thought it was just about copying and writing. But, as I dug deeper into the rabbithole of copywriting, the more I felt the spark of interest in me. This is why I continued studying copywriting and marketing up until this day (and probably beyond).
Q3. What forms of copy do you write?
Emails, Sales pages, blogs, landing pages, articles, and opt-in pages
Q4. What are your favorite niches to write in?
eCommerce!
Q5. What is the #1 lesson you've learned as a copywriter?
Never assume anything. Always make your decisions based on numbers. No matter how well written your copy is, if there’s a market mismatch, then it won’t amount into anything.
Q6. Who is your favorite copywriter & why?
Daniel Throssell! I like the way he turns everything into an entertaining story. Whether it’s about giving value or selling his own product, he has a knack for writing a story without sounding awkward
Q7. Do you have any recent wins to share?
Yes! I recently helped a client who was previously making $300,000 annually in their email marketing strategy generate over $1,000,000 with their BFCM.
Q8. What would you say to a prospective client who wants to hire you?
Don’t hire me if you want to work with a “yes” guy. I want to give you the results that you want and if I felt the strategy we have isn’t going to cut it for us, I’ll be honest and give you my recommendation without any hesitation.
Q9. What is a good email address for prospective clients to contact you?
kevinmarkdatoc@gmail.com