Interviews Lorenzo Padrin

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Q1. Where are you from?


Q2. How did you discover copywriting?

It was through a Russel Brunson video on YouTube

Q3. What forms of copy do you write?

I focus on backend upsells mostly (+ email sequences)

Q4. What are your favorite niches to write in?

Health (supplements) and biz opp

Q5. What is the #1 lesson you've learned as a copywriter?

The market always wins. Don’t try to change it. Don’t try to manipulate it. Follow the market.

Q6. Who is your favorite copywriter & why?

Stefan Georgi. His copy doesn’t even look like copy anymore. It speaks directly to the “wanting soul” – the part of every human that computes desires

Q7. Do you have any recent wins to share?

Yeah! Took an upsell from dead to 35%+ in conversions last time I checked

Q8. What would you say to a prospective client who wants to hire you?

Thank you for your interest. Let me make sure I can help you, let’s see what you have

Q9. What is a good email address for prospective clients to contact you?

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