Copywriting.org Interviews Louis Lambert
Click to Share:
Q1. Where are you from?
France
Q2. How did you discover copywriting?
Studying Marketing Storytelling at the University of Southern California, LA.
Q3. What forms of copy do you write?
Emails and blog posts
Q4. What are your favorite niches to write in?
Health & Fitness, Fashion, Media (Films, etc.), Ecommerce
Q5. What is the #1 lesson you've learned as a copywriter?
Selling something is about telling a story. Telling a story is about finding a truth that resonates in the customer.
Q6. Who is your favorite copywriter & why?
Ali Abdaal. He uses an authentic, somewhat vulnerable approach to write his content. This shows he’s on the path of getting better, and creates a lot of trust with the reader.
Q7. Do you have any recent wins to share?
I lead the copywriting for Prime Day 2023 in EU for several categories as part of my role at Amazon.
Q8. What would you say to a prospective client who wants to hire you?
I’d love to hear the problems you’re willing to solve. If I’m a fit, I’d love to contribute to your growth.
Q9. What is a good email address for prospective clients to contact you?
louis.lambert.pro@hotmail.com