Interviews Miguel Arriola

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Q1. Where are you from?

Madrid, Spain

Q2. How did you discover copywriting?

It all started when March 2020 came. I’m sure you know what happened then… I had already dabbled into trying to make money online before but never really tried it seriously. Until I was forced to. So, I began learning different skills. For the longest time, I managed Facebook ads for clients. I did the whole thing… Ads, landing pages, sales pages, emails… but not only writing… EVERYTHING. It was too much for only one guy… that’s why I focused on what I liked the most, which is copywriting. From there I started obsessing about it. Doing courses and reading books from the biggest copywriters like Chris Orzechowsy, Justin Goff, Derek Johanson, Jason Capital, Alex Cattoni, John Carlton… Fast forward to today, I specialize in writing Facebook ads, landing and sales pages, and emails for fitness and language coaches.

Q3. What forms of copy do you write?

Facebook ads, sales pages, landing pages, and emails.

Q4. What are your favorite niches to write in?

Fitness, travel, and language learning.

Q5. What is the #1 lesson you've learned as a copywriter?

Even if we think we are the most logical human being on the planet… We always buy through emotion.

Q6. Who is your favorite copywriter & why?

Right now, Jason Capital. Very direct, psychology-based, and no-fluff copy.

Q7. Do you have any recent wins to share?

I recently helped an online language learning academy earn $4,000+ in a single weekend with my emails and sales pages.

Q8. What would you say to a prospective client who wants to hire you?

If you want to chat and see how I can help you out in your business… Reach out to me: – On Instagram: @iammiguelarriola – Email:

Q9. What is a good email address for prospective clients to contact you?

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