Copywriting.org Interviews Mohamed Tahir

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Q1. Where are you from?

Singapore

Q2. How did you discover copywriting?

I started an ECommerce store which failed horribly because I thought, “Build it and they will come”. When I realized how important marketing was I started learning it and fell in love immediately, especially with creating messages that resonate and move people to take action. I love it so much I dedicated the rest of my life to helping people struggling with the same problems I used to… Selling products consistently and profitably online.

Q3. What forms of copy do you write?

Emails, website copy, social ads, and content(social posts, articles etc.) that moves prospects further along the customer journey towards the sale.

Q4. What are your favorite niches to write in?

Coaching(fitness, personal development, business), course creators, and ECommerce brands with “cool” products only. ????

Q5. What is the #1 lesson you've learned as a copywriter?

A copywriter’s job is NOT to write a bunch of fancy words that demonstrate our intellectual prowess. Writing is just the medium. Our job is to enter the conversations that prospects are ALREADY having about their problems… with ideas that make them go, “Where has this solution(product/service) been all this while? I need it NOW!”

Q6. Who is your favorite copywriter & why?

Stefan Georgi. His attitude towards marketing – and life as a whole… His dedication to the craft, the way he innovates in his businesses(even when giving back to world), and his commitment to excellence without forgetting to live life right now – exercising balance while constantly progressing – resonates with every fiber in my copywriting spirit. ???? I also can’t leave out Joanna Wiebe. It’s like asking me to choose mom or dad. I love both dearly. Feel free to reach out and ask about why she’s a role model to me.

Q7. Do you have any recent wins to share?

I’ve helped a non-profit raise over USD$70,000 funding in 2 weeks without paid ads. Purely organic outbound & inbound strategies only. I beat thousands of copywriters in a contest, writing the best Twitter profile for an A-list email marketing expert. Ask me who…????

Q8. What would you say to a prospective client who wants to hire you?

Email Copywriting and Marketing is my home ground. But I also write website and social copy. I only work with clients who understand the true value of great copywriting and appreciate its process. It takes time, some testing, deep empathy & sincere concern towards improving lives to learn your ideal customer’s unique struggles, desires, and triggers. I shine with long-term projects and I love turning prospects into raving fans who buy again and again. I prefer to go deep and achieve the VERY BEST results for my clients… But I understand that getting wins quickly along the way is crucial as well for it to make sense for you. Place your trust in me and my process so I can commit to getting you the results & success you deserve… Faster than you believe possible.

Q9. What is a good email address for prospective clients to contact you?

mohamed@copyengage.com

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