Interviews Radhakrishnan KG

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Q1. Where are you from?

Halifax, Canada

Q2. How did you discover copywriting?

Dan Kennedy’s books and programs.

Q3. What forms of copy do you write?

I started with blog writing in 2006, and eventually wrote copy for emails and funnels.

Q4. What are your favorite niches to write in?

Meditation, Mindset, Marketing

Q5. What is the #1 lesson you've learned as a copywriter?

Go deep into understanding the pain points of our audience.

Q6. Who is your favorite copywriter & why?

Dan Lok. His copy is strong, consistent and activating.

Q7. Do you have any recent wins to share?

I recently did an email outreach sequence to engage VCs for a client and achieved a 40% positive response rate.

Q8. What would you say to a prospective client who wants to hire you?

Approach marketing as a series of experiments and not like a silver bullet. Get clear on what you want, and think strategy first, not tactics.

Q9. What is a good email address for prospective clients to contact you?

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