Interviews Roxana Gramada

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Q1. Where are you from?


Q2. How did you discover copywriting?

Laura Belgray’s Copy Cure

Q3. What forms of copy do you write?

UVP, messaging, homepage and landing page, email

Q4. What are your favorite niches to write in?

innovating professionals

Q5. What is the #1 lesson you've learned as a copywriter?

Don’t write a word without research!

Q6. Who is your favorite copywriter & why?

Laura Belgray for style and Joanna Weibe for structure. Can’t choose between the two. If I only need to name one, then David Ogilvy for simplicity.

Q7. Do you have any recent wins to share?

My campaigns converted at 36% on a Friday afternoon. I taught an email masterclass to sales people in 12 countries. I lazy launched with 27% conversion rate with my modest list. And a storytelling professor at INSEAD just said in his testimonial I am top 0.001%.

Q8. What would you say to a prospective client who wants to hire you?

Let’s figure out your UVP first. That alone can 10x your marketing and sales results.

Q9. What is a good email address for prospective clients to contact you?

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