Interviews Shahzaib Israr

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Q1. Where are you from?

Islamabad, Pakistan

Q2. How did you discover copywriting?

Its been a long time since I discovered copywriting. I have been doing copywriting since then. Besides that, I have been following some notable names in the industry out there. Some famous names include Stefan Georgy, Alex Cattoni, Marie Forleo, John Caprani Amy porterfield Sabri suby, Frank Kern etc.

Q3. What forms of copy do you write?

I write emails, sales pages, landing pages, google ads, social media ads, newsletters, website copy, product description etc.

Q4. What are your favorite niches to write in?

I write in almost every niche but still some of my favorite niches are health, sports, fitness, food, media. My writing skills are not limited to these niches only.

Q5. What is the #1 lesson you've learned as a copywriter?

You have to be realistic and address pain points of your target audience. It is all about emotions. You have to be in the shoes of the readers to make them feel that you understand what they are going through. You have to give them the solution. And all this must be REAL. No exaggerations and assumptions. You just have to be genuine.

Q6. Who is your favorite copywriter & why?

Stefan Georgy and Allex Cattoni I like the most. Because both of them always introduce novel ways in copywriting all the time.

Q7. Do you have any recent wins to share?

I am a beginner in copywriting. Having learnt copywriting from best in the market, I am ready to take off.

Q8. What would you say to a prospective client who wants to hire you?

Reach out to me for a well researched copywriting. No big claims but my skills would take your business to the higher levels. It is just about time that we work together and see the higher skies. Old-hat skills of copywriting are out dated now and innovation in copywriting is knocking at your door step.

Q9. What is a good email address for prospective clients to contact you?

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