Interviews Sheikh Rehan

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Q1. Where are you from?

Lahore, Pakistan

Q2. How did you discover copywriting?

I didn’t so much discover it, as fall into it. I trained as a web designer, and when my I started freelancing, naturally I used freelance writers. This was fine, except more often than not, clients didn’t like what they’d written and I had to rewrite it. After a while, I wised up and decided to save time and money by writing it myself in the first place. The rest, as they say, is history.

Q3. What forms of copy do you write?

Social media, email & website

Q4. What are your favorite niches to write in?

Business, NGO, Trip advisors & Restaurant

Q5. What is the #1 lesson you've learned as a copywriter?

People don’t purchase product, they buy feature.

Q6. Who is your favorite copywriter & why?

Brain Clark Copyblogger’s tagline suggests “powerfully, effective content marketing” – rightfully so.

Q7. Do you have any recent wins to share?

I have but can’t share due to clients privacy. I hope you can understand.

Q8. What would you say to a prospective client who wants to hire you?

That’s an excellent question. The short answer is that with me, your content is in creative, experienced and commercially aware hands. I have a passion for writing, and that passion shines through every project I work on.

Q9. What is a good email address for prospective clients to contact you?

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