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Copywriting.org Interviews Tahmid Nur

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Q1. Where are you from?

Dhaka, Bangladesh

Q2. How did you discover copywriting?

would say my copywriting discovery was quite the journey now looking back. It was August 2021, and I just decided to take a “gap year” off school. So I had to figure out what I was gonna do in the time being. I decided to apply for a sales job and got hired as an in-house sales development rep for an agency that sold PPC services to Amazon sellers. I went into that role confident knowing that the stuff I learned from reading Jordan Belfort’s “Way of The Wolf” book and his “Sales School” audiotapes would be able to help me produce results with ease. And let’s just say… I took a Mike Tyson punch to the gut on the first day. Here’s what happened (TLDR below): When I sat down and settled into my new role… I noticed that the script… The script that I thought I should’ve gotten the day before to take a good look at… Had a lot of flaws to it. So me being the perfectionist that I was… I ended up spending the first 2 hours editing the script as perfectly as I possibly could before I hit the phones cold calling Amazon sellers. (How ironic, it’s like I was meant to be a copywriter…) Anyway. Within that time span, the other 2 hires were able to book two meetings each. And I haven’t even hit the phones yet. But no worries, I got all the time in the world to prove myself. After all I did just get hired… it shouldn’t be that big of a deal right? If only. Lunch break hits and the manager wants to have a “talk” with me outside… “Hey you doing ok? How is it so far?” “Good good, just getting the hang of it.” He nods his head and to my surprise, he goes “You sure you’re alright?” “Yeah why?” Of course I’m alright. Kinda strange that he asked me that, but then he gave me the dreaded “talk”… “Well uhh, you kinda shot yourself in the foot earlier by going through the script. And it looks like the other two are here to stay since they were able to get a couple meetings in… And we don’t have the space to keep you all in here so uhh… if you’re not able to book a meeting by 5 then this might not be for you…” “Oh… okay… Sounds good.” It sounds like I just f*cked up so hard is what that sounds like… And now the pressure was on. And luck had to be on my side here or I was probably done… After the lunch break, I got back to the phones. Hungry. And you know how it is with cold calls. People don’t pick up, or when they do, if their attention wasn’t captured within the first four seconds, the autodialler would go to the next call… Not to mention the gatekeeper you’d have to go through by pretending to be a “friend” of the one you wanted to talk to. And before the break I actually got close twice. One time really close. But I wasn’t able to close (with a z) because I took too long transitioning from the qualifying phase into locking him in on Calendly. Do I blame the script? Maybe. But I’ll own up to it and know for next time to not be such a perfectionist and to just put in the REPS so you get as close to perfection. Clock struck 1… didn’t get one yet. But we still got time we’re good. 2 o clock… I’m due for one now right? 3 o clock… Still nothing. By the time it hit 4, the other reps and managers at this point were cracking jokes with each other and having a good time while I was still on the phones sweating it out. But at this point, all the luck ran out. The chances I had at the before the break were all I had. The rest of the calls were pretty much no-shows and instant hang ups. I honestly gave up and was just clock watching at that point… “Alright Tahmid, it looks like it’s 5 and you weren’t able to book a meeting…” Devastated, I pleaded, “If anything you don’t have to pay me today and I’ll come back tomorrow if that’s alright with you…” “Naah it’s all good bro, I’ll just pay you $100 for today. Just invoice me when you get home.” And just like that it was over. After a grand total of 8 hours on the job, I was fired on the spot. I shook hands and said the classic line… “Thanks for the opportunity and best of luck to you guys moving forward.” And as soon as I walked out the door, I went from being devastated to being unable to control my tears from flowing out as I walked over to the Yonge and Eglinton Subway station in defeat. It was honestly humiliating not being able to hold my tears in public. I really thought I had the potential to be great in sales and it was ripped away from me just like that. * TLDR; Got hired for a sales job and went in the role confident knowing I could do a great job with what I knew… But I messed up by not hitting the phones for 2 hours because I was too busy perfecting the script. At lunch, the manager says if I don’t get a meeting booked, I was gonna be let go. By 5:00, I wasn’t able to do it. Left the office devastated wondering what to do next. * I guess I learned my lesson the hard way. The hard hard way I might add. But now what do I do? I thought sales was the way to go… But there was no way in a blue moon I was gonna go and get ANOTHER sales job after what just happened. I can rip cold calls if I needed to right now but man that was brutal. But I had to learn SOME sort of skill that would make me valuable in the marketplace so I can earn the $ that I desire. So then I typed into Google… “best high income skills to learn” Coding? – Naaah. Web developing? – Nope. Graphic design? – Not my thing. Sales? – Yeah no. What about trade skills? – I thought about it but decided to push it as a last resort. But then lo’ and behold… I discovered copywriting. You mean to tell me that I don’t have to cold call anymore? That I don’t have to deal with people hanging up in my face and could just actually write words that get people to buy… Online? And it’s a highly lucrative skill? Sign me up. And since then, I’ve been a man of copy.

Q3. What forms of copy do you write?

A lot of the experts in the copywriting industry recommended starting out with short-form copy. So I vigorously learned how to write emails but would like to expand into writing long-form sales letters in the near future.

Q4. What are your favorite niches to write in?

I personally love to write copy for the personal development, biz opp and fitness niches. And write for coaches, consultants and course sellers who have offers for each of those niches. Ever since that experience I told you about in the discovery question, I knew I had to change the way I lived. The way I was operating wasn’t going to cut it. The video games. The binging on entertainment and food. It had to stop. And so when self-improvement found me, I’ve been a personal development fanatic ever since. I was able to replace my old habits with habits that help me become a better man. And I did become a better man and now I’m at a point where I’m ready to explode my finances through sheer desire and persistence so that I can really make the most of myself. And nothing would make me more fulfilled and happy than to help someone else (perhaps on the other side of the world) change their lives through my labor. Through the skills that I’ve learned over the past year. To give and serve humanity at a massive level is what I truly believe is my purpose and what I’m meant to do in my time on earth.

Q5. What is the #1 lesson you've learned as a copywriter?

The #1 lesson that I’ve learned as a copywriter (and this pretty much goes for all things persuasion) is that the buyer is sold on emotion and justifies the decision with logic. More specifically, the 4 emotions that appeal to the buyer more than anything else are NEW, SAFE, EASY and BIG (NESB). Which I got from Kyle Milligan, who was able to generate $7.1 Million in sales after just joining Agora Financial in 2017. And in 2019, he went from Agora Financial to being THE Copy Chief at WealthPress where he and his team skyrocketed a small pub into a $50 Million company. During that time he took 5 writers to their first $1 million launch and paid out over a million dollars in royalties using these 4 emotions to get the reader to buy. And now I’m taking some of the stuff he teaches in his books and videos (some of them for free!)… And applying them to my copy. After learning about “NESB”, I thought back to the times when I would buy things from courses to membership communities. And now that I’m reading copy everyday, it’s like I’m able to see through the matrix of not what just the copy says on paper, but what it’s communicating behind those words. I truly believe that these 4 emotions more than anything else are what move the needle in people to BUY with the least resistance possible. And more specifically NESB, which if someone were to ask me how to learn copywriting, I would immediately recommend bingeing all of Kyle’s content and doing what he says to do daily. Read a piece of copy everyday. Write a piece of copy everyday. Come up with an idea everyday. And sort of look for those emotions being portrayed throughout the copy.

Q6. Who is your favorite copywriter & why?

It’s gotta be Daniel Throssell honestly. That dude is just different. Idk, there’s some weird magnetic pull that you feel when you read his unique, engaging and entertaining copy. Maybe it’s the snarky, sarcastic humor. Or the way he’s able to tell stories that are fun, engaging and entertaining. I really can’t say for anyone else. Don’t get me wrong. The A-list copywriters are all great and worthy of their praise. But Daniel Throssell is hands down, my favorite copywriter right now for those reasons.

Q7. Do you have any recent wins to share?

100% 10 F580 To be honest with you, I don’t have any recent wins in terms of big-time client results yet as I only consider myself an “advanced beginner” but… I DID help bootstrap my cousin’s eCom store that sells souvenirs from New York and some copy for him such as product descriptions, category pages and SEO blogs. With the traffic coming in from SEO, we were able to make our first dollars for the first time EVER online. Quite often I’ve heard other experts in the MMO industry say that the best moment they’ve had breaking in was not they hit their first $10k per month milestone… But when they made their first dollar on the internet… And I’ve just had mine 2 months ago. Although I’m nowhere near the desired goal I want to be, I’m proud to say that I made a $ online with the skills that I’ve learned over the past year. To enable screen reader support, press Ctrl+Alt+Z To learn about keyboard shortcuts, press Ctrl+slash To be honest with you, I don’t have any recent wins in terms of big-time client results yet as I only consider myself an “advanced beginner” but… I DID help bootstrap my cousin’s eCom store that sells souvenirs from New York and some copy for him such as product descriptions, category pages and SEO blogs. With the traffic coming in from SEO, we were able to make our first dollars for the first time EVER online. Quite often I’ve heard other experts in the MMO industry say that the best moment they’ve had breaking in was not they hit their first $10k per month milestone… But when they made their first dollar on the internet… And I’ve just had mine 2 months ago. Although I’m nowhere near the desired goal I want to be, I’m proud to say that I made a $ online with the skills that I’ve learned over the past year. Turn on screen reader support

Q8. What would you say to a prospective client who wants to hire you?

With all the things that I’ve learned from Kyle Milligan who was able to generate $7.1 Million in sales after just joining Agora Financial in 2017. And in 2019, he went from Agora Financial to being THE Copy Chief at WealthPress where he and his team skyrocketed a small pub into a $50 Million company. Chris Orzechowski who’s sold $100M+ worth of products using email. And Kevin Rogers’ who’s been a copywriter for well over a decade, and who’s helped 4367 business owners and copywriters quickly exceed their revenue goals with his mentorship (one of them being the man above)… I’m SO eager. HUNGRY to take what I’ve learned from those legends into your business… In fact at this point it’s long overdue and I should’ve been going harder at this for a while now. BUT I recognize that I have a moral obligation to not let those countless hours of learning the craft go to waste. And to actually give and serve humanity through my skillset and labor. For the greater good of not just yourself, but to the market you cater to. In fact I wanna do this so bad, I don’t have the patience to wait around and hope somebody will take me up on this offer. So to make it easier for you to decide, why don’t I make this a no brainer and remove all the risk for you? After all, I wouldn’t expect anyone to invest an arm or a leg up front just for it not to grow back to someone you just met. I wouldn’t either. That’s why for my cold prospects… I offer a 2-week trial offer for a set of emails before the client commits to anything long-term. This way, you could see first hand of what I’m capable of doing for your business for LOW risk and HIGH reward. But I’m going to be real with you here… I can’t guarantee that I’ll 2x, 5x, 10x, 20x, SpaceX your bottom line… Only amateurs do that. And I didn’t learn the game to be an amateur. I want to be great. But what I CAN guarantee is that I’ll vow to serve you the best way I can, first by shaving time off you working hard on your business so you can spend that time doing whatever you please… Whether that’s spending time with your loved ones… Having the time to finally go to that one place you’ve always wanted to go to… Or maybe use that extra time to further develop your business in another area and take it to the next level with me in the frontline. And then of course striving to get your bottom line up, with the goal being 10x of what it was previously. Still not convinced? If I don’t 10x your investment in me within those 2 weeks then you can go ahead and ask for a refund, no questions asked. I really can’t think of anything else that would make this offer as irresistible as it possibly can be… But just know that there’s no way this offer is gonna last as I further develop my OWN business. I’m only going to be doing this for next few clients before I’d have to reevaluate my offer and mitigate the risk on my end. So if… You’re ready to work with me… And you’re an awesome person to be around and who I can consider as a friend. And you want to take your business to the next level… Let’s talk about it. But if not… That’s totally ok. I’m not gonna beg you from your toes to hire me or pull off some weird trick that’ll do you no good… I’ll just simply find someone else who’s a better fit for my services. Regardless though, I appreciate your time and your consideration, always.

Q9. What is a good email address for prospective clients to contact you?

tahmid@tahmidnur.com

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