Copywriting.org

Copywriting.org Interviews Youmi Cao

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Q1. Where are you from?

Germany

Q2. How did you discover copywriting?

I actually started as a ghostwriter because I was trying to make money while going for my master’s degree with a newborn baby. Eventually, that agency that hired me as a ghostwriter took me on as their VA – and from that moment on, I was doing everything. I especially like copywriting because you don’t have to be perfect. People just need to relate to your stories, they just need to trust you… and that’s what copywriting is about.

Q3. What forms of copy do you write?

Email, sales pages

Q4. What are your favorite niches to write in?

Coaching industry

Q5. What is the #1 lesson you've learned as a copywriter?

It’s never about you.

Q6. Who is your favorite copywriter & why?

Laura Belgray, her copy is effortless and just fun to read

Q7. Do you have any recent wins to share?

I’m currently doing my certification as an email list manager – so my win is learning more about the technical aspect of emails (and some really cool tricks to make way more money with emails!).

Q8. What would you say to a prospective client who wants to hire you?

We’ll get along if you dare to ditch perfectionism and you are ready to go for more creativity and personality in your marketing instead.

Q9. What is a good email address for prospective clients to contact you?

youmi@brewingdreams.com

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