You want potential customers to remember your business when they need a professional writer for their next project. While the quality of your copy is generally the biggest determining factor in a customer’s decision, a distinctive copywriting name can also play a role in making a lasting impression.
A creative name gives your business an identity that’s unique and hard to forget. Plus, it can be a great conversation starter. In this guide, we’ll explore key elements to consider when coming up with a memorable name for your copywriting business and provide a step-by-step process to help you decide on the perfect name.
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ToggleWhy Choose a Copywriting Business Name?
Let’s get this out of the way first: you don’t need a formal business name to be a successful copywriter. Many copywriters have made a fortune while working under their personal name.
But if you’re looking to grow your business beyond a one-person show, a creative and well-thought-out business name can give you a leg up. A great copywriting business name establishes a unique brand identity, adds to your professional credibility, and helps to attract more customers.
If you’re to do any of the following, you should strongly consider naming your copywriting business:
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Subcontracting copywriting work: As your business grows, you may find yourself subcontracting work out to freelance writers and other creatives. Having a formal business name will make it easier to send out invoices and establish a professional image.
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Creating a full-service agency: You may eventually decide to offer more than just copywriting services. If you’re going to expand your business, you’ll need an official name that conveys your full range of services. Plus, having a business name can help you separate your professional identity from your personal one.
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Selling online courses and other products: After becoming a successful copywriter, you’ll want other ways to grow your income. Creating online courses and other products is a great way to diversify your business, but it’s hard to do without an established brand.
What To Consider When Deciding on a Name
When it comes to choosing a name for your copywriting business, you want to make sure that your chosen name reflects the core principles of your business. Here are a few things to consider when deciding on the perfect name:
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Brand Identity – Your chosen name should be representative of your brand identity and reflect the services that you offer. A clever name that aligns with your brand and services will help customers quickly identify what you do. You want to ensure that you write something that establishes your brand identity, resonates with customers and conveys a clear message about your business.
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SEO Optimization – Keep in mind that you want your business name to be search engine optimized so customers can easily find you online. Use keywords relevant to copywriting, like “copywriter” or “content creator”, and other related terms.
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Relevance – Your name should also be relevant to your niche or industry. A descriptive name can help potential customers understand what you do and make it easier for them to find you when searching for services related to copywriting.
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Availability – Before settling on a business name, make sure to check if the name is available for use in your region or industry. It’s possible that someone else may have already claimed the same name, so it’s important to avoid any potential issues down the line.
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Uniqueness – You want your business name to stand out and be memorable, so it should be unique and not too similar to other copywriting companies. For instance, if you’re a copywriter specializing in SEO, it would be wise to avoid generic terms like “SEO Copywriting” as a business name. Instead, come up with a name that is more creative and eye-catching like “SEO Scribblers” or “Copy Maker SEO”.
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Timelessness – Trends come and go, so you want to make sure your business name stands the test of time. A timeless name will ensure that you don’t have to change your business name anytime soon as trends come and go.
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Simplicity – You want to make sure that the name is easy to pronounce and spell. Keeping the name short and sweet will make it easier for customers to remember your business and find you online.
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Personalization – Lastly, the name should be personal and meaningful to you. After all, this is your business and it’s important that the name resonates with you and expresses your vision for the business.
Now that you’re familiar with the elements to consider when deciding on a name for your copywriting business, let’s explore the process of coming up with the perfect name.
Step-by-step Process for Naming Your Copywriting Business
Here are the steps you can take to come up with the perfect name:
Research
Start by researching the copywriting industry and evaluating your competition. This will help you understand the key players in the space, common trends, and what types of names are already in use. Your research should include:
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Analyzing popular copywriting business names
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Exploring related keywords
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Checking what other copywriters are doing
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Studying popular copywriters in your field
This will give you a better understanding of what type of copywriting businesses are successful and the types of names customers are likely to remember.
Brainstorm copywriting business name ideas
Think of potential names that reflect your copywriting business’ core principles and services. Feel free to be creative and memorable. Write down any name that comes to mind, even if it doesn’t sound quite right. You can always go back to the list and adjust it later.
-Don’t be afraid to be clever. A catchy, witty name can go a long way in setting your business apart from other copywriters. It doesn’t hurt to have some fun while coming up with ideas.
Use a business name generator
If you’re having trouble coming up with a name, consider using a business name generator. Generators use algorithms to generate thousands of name ideas in just a few minutes. They also provide you with the option to enter keywords related to your business so that the generator can generate more relevant options.
Some business name generators you can use include Wordoid, NameMesh, Shopify’s Business Name Generator, and Panabee.
Review your list and narrow down your options
Take the list of potential names and narrow it down to a few favorites. Check that each name is unique, SEO-friendly, and relevant to your business. You want to make sure customers can easily find your business and remember the name.
Check for domain availability
Once you have a few names in mind, it’s time to check their availability. Make sure that the name isn’t already taken, either in your region or industry. This will help you avoid any legal issues in the future. To check for availability, you can search online and check trademark databases.
Here’s a list of websites you can use to check for domain name availability:
Test out the name
Finally, test your ideas with family and friends to see what resonates with them. Ask them what they think of the name, how it makes them feel, and if they would choose to work with you because of it. Your feedback should help you to decide on the perfect name for your copywriting business.
Secure your name
Once you’ve decided on the perfect name, it’s time to secure it. You’ll need to purchase the domain and trademark the name (if possible). You want to make sure that no one else can use the name or a similar variation.
What to Name My Copywriting Business? Creative Copywriting Business Name Ideas
If you need some inspiration, you can use some of these creative copywriting business names to brainstorm:
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yoCrafty Copy Solutions: Suggestive of an artist’s approach to copywriting.
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Word Sleuths: An eye-catching pun on the detective genre and the art of crafting words.
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Copy Strategists: Conveys a sense of strategy and precision in copywriting.
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Professional Penmanship: A clever reference to professional writing skills.
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Write Wonders: Refers to the awe-inspiring effects of great writing.
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Word Wizards: Another fun play on words, implying mastery of the craft.
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Creative Content Crafters: A name that emphasizes the creative process of copywriting.
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Copy Titans: Implies strength and authority in words.
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CopyPump: This strong, punchy name implies filling your business with powerful and persuasive content.
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The Copy Alchemist: An imaginative reference to transforming words into a powerful force.
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Storytelling Solutions: A nod to the power of storytelling in copywriting.
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Copy Expressions: Refers to the fact that copywriting is an art form.
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Clever Copycats: Playfully suggests the idea of imitating your competitors’ successful copywriting.
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The Copy Guru: An inventive name that works on many different levels, it speaks to both high-level expertise and a guru’s ability to make something out of nothing.
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Scriptsmith: A name that not only implies you know how to craft engaging and effective copy but also suggests a mastery of the written word.
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Copy Ninjas: A nod to the stealth and cunning of copywriters.
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Word Masters: Refers to the mastery of words that copywriters possess.
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Word Geniuses: Conveys a sense of intelligence and brilliance in writing.
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Word Merchants: Points to the fact that copywriting is a type of trade.
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Creative Composers: Refers to the artistry of writing and composition.
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Copy Kings: Signifies the power and influence of a good copywriter.
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The Copy Collective: A collective term for all the writers working together on one project.
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Copy Catalyst: Suggests that copywriting has the power to spark action and change.
Catchy copywriting company names
Here’s a list of catchy copywriting business names that could work for your copywriting business:
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Textual Temptations
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Writing Wonders
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Creative Copy Cabal
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Copy Connoisseurs
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Word Warriors
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Copy Commando
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The Inklings Syndicate
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Script Samurai
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Penmanship Professors
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Word Masters Academy
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Copy Expressions Agency
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Tangible Texts Corporation
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Copy Genie
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Writing Ninjas
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Typewriter Titans
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Creative Content Wizards
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Wordly Wise Solutions
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The Copy Crusaders
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Compelling Compositions Agency
Cool copywriting business names
Here’s a list of cool and memorable copywriting brand names you can use for your business:
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Copy Commandos
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Lettering Legends
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The Word Wranglers
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Artful Arrangements Agency
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Written Wordsmiths
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Typewriters by Design
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Penmanship Parade
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Copy Connoisseurs
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Textual Temptations
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Creative Content Crafters
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Word Wizards Agency
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Written Wonders Co.
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Script Samurai Syndicate
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Writing Goddess
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Writing Ninjas Inc.
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The Copy Collective LLC
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Copy Catalyst Corporation
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Wordly Wise Solutions
Unique Copywriting Business Names
Finally, here’s a list of truly unique freelance writer business names you can use:
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WordCraftsmen
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Pen Palace Copywriting Services
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The Quill Stop
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Content Kites Writing Co
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Inkwell Expressions
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Verbalize It
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Creative Writing Whiz Writing Co
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Passion Writers
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StoryTellers Unlimited
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PenSmiths
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WordVibes
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CopyZillas
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Scriptology
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ProseMasters
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Fresh Copy Company
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LetterShop Copywriting
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CopyKnots
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The Flowsmiths
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ScribbleSmiths
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LetterMasters
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WordWeavers Writing Company
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WordMoguls
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CopyWizards
These content writing company names have clever wordplay, allusions to the power of words and storytelling, and generally include references to the field of copywriting. Plus, most of them are easy enough to remember that your clients will recall them whenever they need copywriting services.
Final Word
To many writers, naming a business can be an incredibly brain-wracking process. Coming up with the perfect name that perfectly encapsulates who you are, what you do, and why someone should work with you can seem like a difficult feat.
As a result, many writers procrastinate, spending days, weeks, and even months trying to come up with the perfect name. This time can be better spent on growing your copywriting business, building an impressive portfolio, or even creating a website.
You don’t have to get it perfect the first time. It’s normal to change your business name over time as you grow and evolve. Your copywriting business is likely to become something very different as you move forward, so don’t be afraid to experiment and try out different names if you’re not 100% happy with the one you chose.
Choose a name for now, and plan to assess whether it works in the future. This way you can get your business off the ground without having to wait weeks—or months—to get started. Free yourself up to focus on the more important things, like building relationships with potential clients, and refining your writing skills.